AIHealthcare

WHOOP is a Boston-based wearable health and human-performance company that sells a membership-based, screenless wearable and companion software platform. It continuously collects biometric data and provides personalized insights and recommendations related to sleep, recovery, training strain, and health; its 2025 WHOOP 5.0 and MG devices added features including Healthspan and cardiovascular-oriented capabilities. WHOOP positions itself primarily as a human-performance and wellness company rather than an AI healthcare company; its official materials describe algorithms and personalized coaching, but available sources do not substantiate a distinct AI-healthcare corporate positioning. Its ECG feature has FDA clearance, while FDA issued a July 2025 warning letter over its Blood Pressure Insights feature, stating the feature lacked marketing authorization for blood-pressure estimation.